Landscape Photography 2 by Carren James

Author:Carren, James
Language: eng
Format: epub
Publisher: Sender Publishing
Published: 2016-05-08T16:00:00+00:00

Goals

You should always finish out your business plan with projected goals. Use a timeline of one year, five years, ten years. Make sure your goals are reasonable and reachable. Check back in about six months to see if you’re coming close to meeting the year’s goal.

Chapter 7:

Staying Relevant

Staying relevant simply means checking back with your plans and your research to make sure that you’re on track. Make sure you’re watching your competition and paying attention to what's happening on social media. Introduce new marketing tactics if you see that things aren’t working properly or as effectively as you would like them to. Streamline your branding every six months to a year to keep things fresh. Make sure to update your spreadsheets daily and make sure everything balances out weekly.

Basically, staying relevant means that you just need to stay on top of your business. Keep your client base updated and involved. Never miss an opportunity to jump on new social media and new techniques. Add new services as you learn them, and take polls and suggestions from your clients.

As long as you’re constantly learning and experimenting, your business should be able to stay current and fresh.

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